Asma Khamis Saeed Mana

Corporates Finance Section Head

Securities and Commodities Authority

Project

Invest Safe

Invest Safe is a transformative mobile application designed to elevate financial literacy and safeguard investors within the Emirati financial market. By centralizing verified investment knowledge and resources, Invest Safe empowers users—from young adults to experienced investors, both locals and expatriates—to make well-informed financial decisions. This initiative crucially addresses the pervasive issue of misinformation and the resultant risky investment behaviors that can lead to substantial financial losses.

Currently in the development phase, Invest Safe has completed its prototype, which is under user review to refine its functionalities and user interface based on real feedback. The app promises to not only enhance investor confidence and compliance with international investor protection standards but also significantly reduce instances of financial fraud. With plans for future enhancements like virtual reality features, Invest Safe is poised to set a new standard in investment education, making it a pivotal tool for anyone looking to navigate the complexities of the financial markets safely and knowledgeably.

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